The story behind Primo Toys' store

11 Dec 2017

Meet Primo Toys: the New York winner of our Space for Ideas competition. Founded by designer and entrepreneur, Filippo Yacob, Primo Toys was inspired by the birth of his son. The idea was to create a toy that children around the world could use to learn computer programming without screens or literacy. This is their story.

Sponsored by Square
Space by Dalan Management